Geee / Making

January 10 2011, 4:17am

その秘密は→　http://www.laforet.ne.jp/

The concept is based on the Laforet Grand Bazar's lively, powerful and fun atmosphere that everyone can enjoy and get the energy from. The campaign is designed forgenerating the traffic to the Grand Bazar, which starts from 20th of January and ends on the 24th, by causing a huge buzz created by Mouth LED (LED that is installed in person's mouth)

Creative Director / Art Director Keiichi Uemura (SSF Tokyo) inspired by "Party in my mouth" Daito Manabe + Motoi Ishibashi sofrware and hardware by 4nchor5 La6