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I posted to blog.emakina.com
Makro now online on makroshop.be
Since Makro, the international market leader in self-service wholesale, started cooperating with The Reference in 2010, the Ghent web agency has not stood still. After thorough strategic preparation, the construction of the first Makro Belgium online webshop began last year.… [continue]
April 10 2011, 11:00pm | Comments »
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I posted to blog.emakina.com
See you next year at Phare Conference
The Phare Conference, which took place this Thursday 24, was a big success, speakers were all very inspirational. The event brought together renowned specialists from all over the world, presenting intriguing and surprising ideas on the future of the Internet. Brice Le… [continue]
February 26 2011, 2:22am | Comments »
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I posted to blog.emakina.com
Discover the full version of “The seas are rising – Squeetchy Bad”
And it happened … They hit the world where it would hurt the most ! Chaos ensued, the world became a different place, everything was about survival, flashmobs became ancient history, one single thing was in the mind of human… [continue]
November 5 2010, 9:16am | Comments »
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I posted to blog.emakina.com
KBC and The Reference go with you, on your mobile as well
KBC strengthens its multichannel approach and explores the possibilities of the mobile Internet. The bank and insurance company works with The Reference to define and implement its mobile strategy. It has now launched its mobile website. The mobile version of kbc.be… [continue]
November 2 2010, 11:00pm | Comments »
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I posted to blog.emakina.com
The Reference and Gazet van Antwerpen bring you live news
The Reference is finishing a new touch application for Gazet van Antwerpen, one of the newspapers of media company Concentra. Local news is visualised on a map and can be read via a simple touch movement. The deadline for this… [continue]
November 1 2010, 5:21am | Comments »
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I posted to blog.emakina.com
The Reference is looking for 13 new talents
It looks like it’s going to be a hot summer at our Ghent agency The Reference. New clients and interesting projects are coming on their way. To meet those growing expectations The Reference is recruiting 13 (thirteen) new employees: six developers… [continue]
June 30 2010, 12:51am | Comments »
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I posted to blog.emakina.com
Everything you wanted to know about Content Management
What’s running behind the curtains of successful websites? The answer is simple: content management. Yet how can you manage online content in a cost efficient way and avoid the webmaster bottleneck? How can you manage web content in multiple languages?… [continue]
April 23 2010, 5:44am | Comments »
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I posted to blog.emakina.com
KBC Home Loan Invest simulator
KBC unfold its new tool to calculate your mortgage loan. The project was fully executed by The Reference, resulting in a very user-friendly tool. The result is a fresh looking application and it’s like child’s play to determine the sum… [continue]
March 14 2010, 11:00pm | Comments »
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I posted to blog.emakina.com
Emakina Academy : Interactive Marketing in 2015
How will interactivity manifest itself in the coming years? What will interactive marketing look like? And what will it mean for customers and for companies? Whether you realize it or not the possibilities of interactive technologies for marketers are endless.… [continue]
September 22 2009, 7:50am | Comments »
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I posted to blog.emakina.com
Bekaert launches its new global website
Our colleagues at The Reference just released the new corporate website of Bekaert, the market leader in advanced metal transformation and advanced materials and coatings. This platform replaces more than 30 former local websites and focuses on strengthening the Bekaert… [continue]
February 23 2009, 5:45am | Comments »
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I posted to blog.emakina.com
New website for CultuurNet Vlaanderen
CultuurNet Vlaanderen specialises in cultural marketing and tries to give (more) people (more) appetite for (more) culture. Check out their new website by The Reference. [continue]
February 16 2009, 8:29am | Comments »
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I posted to blog.emakina.com
Training: Web Copywriting for SEO
Our colleagues organise on 6th February a training on web-oriented copywriting techniques that can make your website more compelling, more user-centered and more search engine-friendly. A quick overview of the agenda: * Writing through the eyes of users o How… [continue]
January 28 2009, 11:00am | Comments »
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I posted to blog.emakina.com
Mobistar highlights the Golden Pages on mobile
Truvo has been rewarded with a nice Multimedia Innovation Award at the latest Partner Day organised by mobile operator Mobistar. The crowned project is the mobile version of the Golden Pages directory developed by The Reference in collaboration with Siruna.… [continue]
January 7 2009, 1:30pm | Comments »
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I posted to blog.emakina.com
Nikolaas’ article on Web Analytics Basics
Our colleague Nikolaas Degeyndt from The Reference signed a very interesting article about the “why” and the “how” of Web Analytics in the latest issue of Media Marketing. Check out this paper in French or in Dutch. [continue]
December 2 2008, 10:00am | Comments »
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I posted to blog.emakina.com
Betafence breaks new barriers with The Reference
Our colleagues at The Reference juste released the new website of Betafence, the world market leader in fencing solutions, access control and detection for perimeter protection. As an international company, Betafence was confronted with the challenge of publishing global content… [continue]
December 1 2008, 10:00am | Comments »
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I posted to blog.emakina.com
Emakina / Perform Training Sessions
Do you want to… …optimize yourself your website for search engines? …successfully advertise your products or services with Google Adwords? …interpret visitor statistics and learn how they are the driver for a more successful site? Then join our six training… [continue]
November 6 2008, 11:00am | Comments »
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