Items Tag › The Social Media life of Brice Le Blevennec

I posted to blog.emakina.com

Kaiku is Live!

Emakina has just launched Kaiku, the new Benecol website for the Spanish market. In a nutshell, http://www.kaikubenecol.com is a must for people who want to fight bad cholesterol. It provides general information, personalized advices, tips, suggestion of recipes, activities, etc…… [continue]

March 10 2010, 8:00am | Comments »
I posted to blog.emakina.com

Double slam for Emakina at the IMA

During the last Interactive Media Awards, which took place recently in the United States, Emakina won two awards, one for « I Love Radio Advertising » and one for « Nescafé ». - The web site « I Love Radio… [continue]

March 5 2010, 2:42pm | Comments »
I posted to blog.emakina.com

Brice talks about the death of traditional advertising

PUB and BFM Today recently invited Brice Le Blévennec for a filmed interview on the inertia of traditional media. How can press groups and advertisers adapt themselves to better respond to the evolution of society? Our visionary of the world… [continue]

March 4 2010, 8:00am | Comments »
I posted to blog.emakina.com

MySite new release for Truvo

Since September, Emakina has been delivering a production release with new features of MySite for Truvo every two weeks. The 10th version of MySite went live quite recently and offers great added value: e-couponing module, sub-domains, clone module, heading specific… [continue]

March 3 2010, 12:52pm | Comments »
I posted to blog.emakina.com

Emakina designs ING Belgium’s new mortgage loan website

ING Belgium asked Emakina to develop the new website for its mortgage loans. The final mini-site suggests several credit formulas to candidate buyers and pays extra attention to ING’s green loans. In addition, everyone interested in a new real estate… [continue]

March 1 2010, 7:30am | Comments »
I posted to blog.emakina.com

A fairytale campaign for Luxus

Shoe retail chain Luxus will open the doors of two new shops on 26 February and 5 March. They have chosen Emakina/Media for the campaign on the opening. The result: a multi-support attack plan. The launch will be communicated through… [continue]

February 17 2010, 5:17pm | Comments »
I posted to blog.emakina.com

Become an expert in cloud computing

What defines a cloud service? What about compatibility between operating systems? If your cloud host disappears, where does your information go? What tools exist for the user to monitor and manage multiple cloud-computing accounts? The Cloud Computing Forum will present… [continue]

February 8 2010, 8:00am | Comments »
I posted to blog.emakina.com

Glamorous websites for sexy conditions

The car show may well be behind us, but the very attractive and wanted car show conditions still are the talk of the town. Emakina made 3 mini websites for 3 car manufacturers that all put the interesting conditions in… [continue]

February 5 2010, 7:00am | Comments »
I posted to blog.emakina.com

The revenge of the structured Web

Let me take you back to the middle of the nineties. At that time, there were two different, competing and radically opposed schools when it came to the future of digital networks. The first school, represented by Compuserve, defended a… [continue]

February 3 2010, 12:39pm | Comments »
I posted to blog.emakina.com

Emakina redesigns Knauf Insulation’s website

Knauf Insulationмаси (manufacter of energy efficient insulation solutions) has entrusted the redesigning of its website site to Emakina. The site just has been revamped to offer fresh contemporary graphics and new usability. Emakina also worked on the information architecture, HTML… [continue]

February 1 2010, 8:00am | Comments »
I posted to blog.emakina.com

Digital & Mobile Media communication made easy

The UBA (Belgian Association of Advertisers) is organizing this February 2nd, the first Digital & Mobile Media Committee meeting. Well chosen digital medias experts will share their knowledge about digital strategies and their added-value in a media plan, illustrated by… [continue]

January 28 2010, 7:29pm | Comments »
I posted to blog.emakina.com

Become an expert in online advertising

What’s the return on buying keywords compared to display advertising? What’s the impact of brand advertising online? How is the advertising ecosystem going to evolve over time? Are viral campaigns truly more cost effective? The Webvertising Forum aims to answer… [continue]

January 28 2010, 8:00am | Comments »
I posted to blog.emakina.com

We rock the web

Each year, the festival season countdown begins with the launch of the new Rock Werchter website. For the 2010 edition, Design is Dead pimped the 2009 structure with new graphics and extra features such as an extended picture gallery. Browse… [continue]

January 27 2010, 10:20am | Comments »
I posted to blog.emakina.com

Design is Dead is movin’ on up

Design is Dead goes for bigger and better! Last week, they packed their bags and moved into its new headquarters!. It took them 1926.83 kilos of manpower to move: 124 boxes, 5 and a half aliens, 4 near-dead plants, 52 terrabytes… [continue]

January 20 2010, 6:36pm | Comments »
I posted to blog.emakina.com

Trends-to-be for 2010 in Gael magazine

In its January issue, Women’s magazine Gael published a trend-watching report on the biggest trends-to-be for 2010. The report focused on the shift in consumer behaviour, values and communication. As often, the team of Emakination was consulted, resulting in a… [continue]

January 20 2010, 6:06pm | Comments »
I posted to blog.emakina.com

Pepsi invests 20M$ in Attention Marketing

After 23 years of presence at the Superbowl, the greatest unifying event that makes every creative mind drool, Pepsi has decided to stop investing in Superbowl advertising, which costs no less than 20 million dollars. So, what are they going… [continue]

January 15 2010, 11:45am | Comments »
I posted to blog.emakina.com

From the noosphere to the semantic

At the beginning of the twentieth century, French researcher and philosopher Pierre Teilhard de Chardin (1881-1955) developed the concept of noosphere, which was invented by Vladimir Vernadsk. Wikipedia describes the noosphere as the representation of a thin layer around the… [continue]

January 8 2010, 11:38am | Comments »
I posted to blog.emakina.com

Emakina For Life

For the fourth year in a row, Emakina supported “Music For Life“. The “Emakina For Life” team collected 500€ by selling winter drinks and cakes (did I say Glüwein?). Since the amount has been doubled by the Emakina management, it is… [continue]

December 23 2009, 5:39pm | Comments »

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